Facebook Ads vs Instagram Ads
Head-to-head performance comparison for Entertainment ads in 2025.
Click-Through Rate (CTR)Winner: Instagram Ads
Facebook Ads
2.55%
Instagram Ads
2.85%
Cost Per Click (CPC)Winner: Facebook Ads
Facebook Ads
$0.81
Instagram Ads
$0.91
Cost Per Mille (CPM)Winner: Facebook Ads
Facebook Ads
$4.73
Instagram Ads
$5.52
Cost Per Acquisition (CPA)Winner: Facebook Ads
Facebook Ads
$20.83
Instagram Ads
$32.48
Conversion Rate (CVR)Winner: Facebook Ads
Facebook Ads
3.91%
Instagram Ads
2.82%