Instagram Ads vs TikTok Ads
Head-to-head performance comparison for Entertainment ads in 2025.
Click-Through Rate (CTR)Winner: TikTok Ads
Instagram Ads
2.85%
TikTok Ads
3.07%
Cost Per Click (CPC)Winner: TikTok Ads
Instagram Ads
$0.91
TikTok Ads
$0.46
Cost Per Mille (CPM)Winner: TikTok Ads
Instagram Ads
$5.52
TikTok Ads
$4.59
Cost Per Acquisition (CPA)Winner: TikTok Ads
Instagram Ads
$32.48
TikTok Ads
$8.35
Conversion Rate (CVR)Winner: TikTok Ads
Instagram Ads
2.82%
TikTok Ads
5.51%