TikTok Ads vs Google Search
Head-to-head performance comparison for Fashion & Apparel ads in 2025.
Click-Through Rate (CTR)Winner: Google Search
TikTok Ads
2.63%
Google Search
4.19%
Cost Per Click (CPC)Winner: TikTok Ads
TikTok Ads
$0.55
Google Search
$1.78
Cost Per Mille (CPM)Winner: TikTok Ads
TikTok Ads
$4.9
Google Search
$15.54
Cost Per Acquisition (CPA)Winner: TikTok Ads
TikTok Ads
$10.06
Google Search
$119.19
Conversion Rate (CVR)Winner: TikTok Ads
TikTok Ads
5.43%
Google Search
1.49%