Instagram Ads vs TikTok Ads
Head-to-head performance comparison for Health & Fitness ads in 2025.
Click-Through Rate (CTR)Winner: TikTok Ads
Instagram Ads
1.07%
TikTok Ads
2.07%
Cost Per Click (CPC)Winner: TikTok Ads
Instagram Ads
$1.6
TikTok Ads
$0.72
Cost Per Mille (CPM)Winner: TikTok Ads
Instagram Ads
$11.01
TikTok Ads
$8.85
Cost Per Acquisition (CPA)Winner: TikTok Ads
Instagram Ads
$93.61
TikTok Ads
$17.99
Conversion Rate (CVR)Winner: TikTok Ads
Instagram Ads
1.71%
TikTok Ads
4.02%