TikTok Ads vs Google Search
Head-to-head performance comparison for Health & Fitness ads in 2025.
Click-Through Rate (CTR)Winner: Google Search
TikTok Ads
2.07%
Google Search
3.48%
Cost Per Click (CPC)Winner: TikTok Ads
TikTok Ads
$0.72
Google Search
$2.27
Cost Per Mille (CPM)Winner: TikTok Ads
TikTok Ads
$8.85
Google Search
$21.51
Cost Per Acquisition (CPA)Winner: TikTok Ads
TikTok Ads
$17.99
Google Search
$163.39
Conversion Rate (CVR)Winner: TikTok Ads
TikTok Ads
4.02%
Google Search
1.39%