Instagram Ads vs Google Search
Head-to-head performance comparison for Pets & Animals ads in 2025.
Click-Through Rate (CTR)Winner: Google Search
Instagram Ads
2.28%
Google Search
5.38%
Cost Per Click (CPC)Winner: Instagram Ads
Instagram Ads
$0.56
Google Search
$1.24
Cost Per Mille (CPM)Winner: Instagram Ads
Instagram Ads
$3.9
Google Search
$10.87
Cost Per Acquisition (CPA)Winner: Instagram Ads
Instagram Ads
$10.28
Google Search
$44.66
Conversion Rate (CVR)Winner: Instagram Ads
Instagram Ads
5.46%
Google Search
2.78%