Instagram Ads vs TikTok Ads
Head-to-head performance comparison for Travel & Hospitality ads in 2025.
Click-Through Rate (CTR)Winner: TikTok Ads
Instagram Ads
1.89%
TikTok Ads
1.94%
Cost Per Click (CPC)Winner: TikTok Ads
Instagram Ads
$1.05
TikTok Ads
$0.5
Cost Per Mille (CPM)Winner: TikTok Ads
Instagram Ads
$6.3
TikTok Ads
$5.22
Cost Per Acquisition (CPA)Winner: TikTok Ads
Instagram Ads
$32.78
TikTok Ads
$8.32
Conversion Rate (CVR)Winner: TikTok Ads
Instagram Ads
3.19%
TikTok Ads
6.07%