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2025 Entertainment Ad Benchmarks

The complete performance guide for Entertainment marketers. Compare CTR, CPC, and conversion data across Facebook, Instagram, TikTok, Google, and LinkedIn.

Highest Engagement
Google Search

Average CTR: 5.49%

Most Cost-Effective
TikTok Ads

Average CPC: $0.46

Creative Health

Are your Entertainment ads beating these benchmarks?

Platform Comparison Matrix

PlatformCTR (Avg)CPC (Avg)CPM (Avg)CVR (Avg)CPA (Avg)
Facebook Ads2.55%$0.81$4.733.91%$20.83
Instagram Ads2.85%$0.91$5.522.82%$32.48
TikTok Ads3.07%$0.46$4.595.51%$8.35
Google Search5.49%$1.44$12.542.46%$58.74
LinkedIn Ads0.94%$2.64$17.410.99%$267.12

Deep Dive by Platform

Facebook Ads
Detailed Entertainment performance data
Instagram Ads
Detailed Entertainment performance data
TikTok Ads
Detailed Entertainment performance data
Google Search
Detailed Entertainment performance data
LinkedIn Ads
Detailed Entertainment performance data