LinkedIn Ads Click-Through Rate (CTR) Benchmark (2026)

2026 LinkedIn Ads Click-Through Rate (CTR) benchmark: Avg 0.54% (P25 0.38% / P75 0.76%).

Updated: Q4 2024 - Q1 2025Currency: USDRegion: Global (US bias)

Diagnose your CTR

By-Industry Benchmarks

High is better

Industry	P25	Avg	P75	Confidence
B2B SaaS	0.20%	0.29%	0.41%	Limited
Education	0.36%	0.52%	0.73%	Limited
Legal Services	0.20%	0.29%	0.40%	Limited

Related Tools

Grader

Improve your Click-Through Rate (CTR) with better hooks and offers.

Swipe File

See top-performing ads by platform and framework.

Data sources: Aggregated from industry reports and user contributions.

Sample size varies by industry. Confidence labels are based on sample size thresholds.

Time window: Q4 2024 - Q1 2025. Currency: USD. Region: Global (US bias).